it's ok, I can take my brand loyalty elsewhere!
>> Sunday, March 21, 2010
Calling all church architects, restaurant owners and store managers:
You really have no excuse for failing to put changing tables into your women's bathrooms unless you want poopy diapers to be changed on your pews, booth seats and display tables.
For that matter, men's restrooms should have changing tables too. It's a new century. Men change diapers now. Except of course when they are somewhere that the only changing table is in the ladies room. (Then I'd hate to be a single father stuck in your place of business or worship!)
It's time to end this blatant inattentiveness to the needs of young families. Unless, of course, you're subtly implying that we are not welcome in your establishment. In which case we are happy to take our children elsewhere to experience their childhood memories and develop their earliest brand loyalties.
Which means that, without the interest of the next generation, your establishment is ultimately doomed to die a lonely death - whether you are a store, a restaurant or even a church.
We who have small children WILL find a place that welcomes us.
But hey, it's totally your choice whether that place is yours!
